Broadcasting + Cable: WideOrbit, PremiumMedia360 Streamline Station Ad Instructions

Read the full coverage on our latest partnership news.

WideOrbit and PremiumMedia360 said they have integrated their systems, enabling media buyers to send material instructions electronically to TV stations, ensuring that the right commercials run, even when last-minute changes are made.

Read the full story at Broadcasting + Cable. Read the official PM360 + WideOrbit press release for more details.